Microsoft Excel For Online Marketers
September 21st, 2009
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Copyright (c) 2008-2009 Joe Cleland
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Many folks mistakenly believe that Microsoft Excel is strictly for accountants and bookkeepers, but it is really so much more. The fine programmers at Microsoft have tried to think ahead to how people would like to use spreadsheets, and they incorporated most of that additional functionality into Microsoft Excel.
Advertising Analysis
If you are a marketer who uses Google Adwords or Yahoo Search Marketing for your Pay-Per-Click advertising, both offer their customers the ability to download reports from their systems in either CSV format or Excel format. The beauty about Microsoft Excel is that you do not have to have your data preformatted in Excel format to be able to use it.
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